Hi, I receive many questions from my digital marketing followers on social media regarding digital marketing. One digital marketing aspirant asked me, “John, how is the scope of SEO in India now? I want to know your view on SEO.” Also, check the Scope of digital marketing in India
Google is updating its algorithm every day, then how can an SEO professional sustain in his job?
Few people talk that SEO is dead. But the fact is SEO is alive now. SEO will be alive until people stop using searching engines.
In digital marketing, more jobs are available in paid ads, SEO, social media in India currently
Recently, YourStory published a book on “50 Business Ideas for the New Age Entrepreneur”. I read this book. I found SEO is also one business idea today to start as an SEO consultant, freelancer or starting an agency focused on giving SEO services.
Hence, there is a scope for SEO in India now. let’s check other details
1. Job Roles in SEO
- SEO Trainee
- SEO Analyst
- SEO Executive
- SEO Expert / Specialist
- SEO Manager
- Head of SEO
- SEO Content Writer
- SEO Strategist
The salary package of these SEO jobs will vary depending on the candidate’s skills, work experience, role, company, and location. Demand is more for SEO Strategist roles according to Brian Dean’s recent SEO Jobs 2020 report
2. Future of SEO?
The future is bright, I have been hearing “SEO is dead” since 2016 when I started learning digital marketing. SEO will die only if people stop using search engines. This is the opinion of Rand Fishkin (Moz blog founder).
Currently, the SEO market size is 80 billion US dollars, in 2018, businesses in the United States spent around 70 billion dollars for SEO services.SEO will die only if people stop using search engines Click To Tweet
3. Job opportunities in SEO in India
More than 2265+ job opportunities are available in India currently in SEO. This data is from LinkedIn. If we check in other job portals, we can see even more job opportunities in SEO.
The above screenshot is a clear indication that job opportunities still exist in SEO. demand for SEO jobs will increase as new businesses coming online in India. Not all businesses in India are online now. Due to Covid-19, many businesses moved online. So you can see the increased demand for digital marketing and SEO services in India now. Completely fitness industry moved online. Now, these businesses need organic search engine visibility. That can be done only by SEO.
4. Monetising SEO Skill
- SEO Consultant
- SEO freelancer
- SEO Training
- Starting an SEO Agency
I chose SEO and Content Marketing areas in digital marketing to master. I already learnt SEO but digging deep into all SEO aspects. Content Marketing and SEO goes hand in hand, that is the reason to choose Content Marketing along with SEO. Feel free to reach me for your queries related to SEO and Content Marketing.
Thank you for reading this article.